Cubitts

Cubitts are an independent British eyewear specialist, making made-to-measure frames by hand. We’ve been ask to elevate a visibility of the brand it self not as just an online shop. We have re-thanked the structure of the website to tell the story around the product itself and the brand heritage. We have decided to bring in missing editorial pages to present renewed emphasis on brand storytelling. We also pushed for visibility of the physicals stores around the country to show Cubitts as not only an e-commerce brand.